Purslanes nutritional profile ranks it as a true superfood, loaded with more omega fatty acids than fish oil and more vitamins than our healthiest veggies. A product by SALU will always contain Purslane for its extensive benefits to the skin.
Purslane is a type of succulent native to India and Persia. Its extract has been long admired for its anti-aging benefits and as a skin-soothing anti-inflammatory, but it’s a truly multifunctional powerhouse that can aid in everything from increasing hydration to fighting acne.
Anti-aging
Purslane contains powerful antioxidants that stimulate collagen and cell repair which results in diminishing the appearance of wrinkles and even scarring. Purslane promotes the anti-aging enzyme telomerase which protects the cell’s DNA repair function acting like a regenerative fountain of youth for your skin.
Smoothing & Toning
Purslane’s loaded with antioxidants and has more omega-3 fatty acids than fish oil. Possessing one of the highest concentrations of vitamin A among vegetables, purslane also has six times more vitamin E than spinach and seven times more beta carotene than carrots. You’ll also find vitamin B-complex, vitamin C, calcium, potassium and CoQ10 which contributes to keeping skin tight, smooth, and toned.
Safe and Gentle for All Skin Types
Purslane is packed with vitamins A, C & E making it a multifunctional ingredient used to treat sensitive skin, rosacea, eczema and hyperpigmentation. Purslane is also a highly effective at treatment for acne and scarring thanks to its additional antibacterial benefits, which can aid in killing acne-causing bacteria.
Scientifically Proven
This cutting-edge and under-the-radar hero ingredient has been proven to transform the skin on a cellular level, making it an ideal choice for skin enthusiasts who want to age gracefully. Ongoing research is consistently proving its remarkable benefits for the skin.
Aloe vs Water
Every product uses a base ingredient that is listed first on the label. This ingredient makes up the most of the product, meaning if the first ingredient listed is water, the product is mostly water. In fact, most products on the market are made up with 88% to 90% water. Water itself isn't intended to provide any benefit to your skin and is unable to penetrate the skin barrier. So why do other companies use water as their primary ingredient? Because water is the cheapest ingredient in cosmetic products.
We only use organic Aloe Vera as the base to our products, not water. Unlike water, Aloe Vera is a powerful nutrient made up of anti-oxidants, vitamins, minerals, enzymes and moisturizing polysaccharides. All of which penetrate the skin barrier delivering deep hydration and a myriad of benefits to your skin. By using organic Aloe Vera, we are able to maximize the results of your skincare routine.